Customer Testimonials
Read what some of our customers are saying.

“Media Score has been a very valuable asset to Y-101 on several fronts. With budgets being in the fore-front of every company's thinking, this service offers research tools at a fraction of the cost of traditional research means. You're still able to get an accurate read from your audience in reference to music testing, perceptual inquiries and strategic positioning without the huge expense. Plus, you're able to do multiple tests at this one low monthly price. Traditional methods charge you per test. It's also becoming more and more difficult to get listeners on the phone to take surveys. Media Score taps into your active audience, giving your participants the flexibility to complete the survey when they want to.”

- Michael Yeager, Program Director

"We really like the Media Score product and are very happy with the service we are getting at The Beat 104.3, Majic 95.5, and Mix 94.7."

- John Hiatt, SVP/Market Manager Infinity Radio of Austin

"My first impression of the system is that is incredibly easy to use. Both in setting up the tests, and more importantly for our listeners to take the tests. I love the fact that I can customize each test to my exact specifications, including the methodology used to compile any questions. Having used other online music testing products, Media Score is clearly the best operating system of its kind that I have seen."

- Rob Farina, Program Director

"Mediascore is the best tool to fall in my lap since I took over the PD reigns here at KLCA. It's affordable, convenient, and VERY easy to use. The part I love about it, of course besides the valuable music research, is the ability to solicit verbatim feedback about specific things from the listeners. I've received feedback
about our personalities, repetition, competition ... it's wonderful!"

- Beej, Program Director

"We really like the Media Score product and are very happy with the service we are getting at The Beat 104.3, Majic 95.5, and Mix 94.7."

- John Hiatt, SVP/Market Manager Infinity Radio of Austin

"Just wanted to pass along my congratulations to you and your staff on having such an outstanding piece of software. Being an AM radio station in Canada's largest radio market, we need to utilize every research tool we can. This is where your product comes into play. The ease of set-up, layout and ability to change the data, never mind the ease of adding song clips for each survey is fool-proof. There was some internal discussion about whether an oldies based audience would respond to this type of technology. The audience cannot respond quick enough each time a new survey is posted. We fill our required minimum quota of respondents in less than 18 - 24 hours. Amazing things happen when you ask people for their input, and make them feel like they are part of the process! Keep up the great work."

- Brad Jones, Program Director

"Media Score is awesome, even for Oldies. And it is light-years ahead of the others we looked at!"

- Jay Kelly, Program Director

"Radio is an abstract form. We play some records. We talk into the microphone. It goes out into thin air. Media Score allows us an ongoing direct connection with our passionate listeners. Taking this abstract and converting it to a much more literal and up-to-the-moment picture of our consumer. This real-time interactivity means we play what our customers actually want when they want it."

- Pete Travers, Program Director

"Media Score has been a huge help to 89X. Not only do we have access to song scoring and strategic info that is ABSOLUTELY CONSISTENT with what we have seen for years doing the old phone version, but I can put a new test out for listeners in 5 minutes!!! And these guys don't shove a screen full of songs titles in front of the listeners like the other Internet companies: they introduce them one at a time, like regular music testing. That is VERY important. Media Score is the ONLY company that replicates the methodology we have used so successfully on the phone and in auditorium tests. Here's the kicker: it gives me great information that we can program smarter with, it's a lot easier for me to do, and all the while it saves my station about $60,000 a year. Thank God, somebody finally got it right!"

- Murray Brookshaw, Program Director

"Your program is fantastic! We have spent a small fortune in the past, doing callout research in order to test the current music on our market leading A/C station. With Media Score, we are now not only able to test many more current songs, we are able to test them more often, at a much lower cost. We have never had to wait for results from any of our tests. Our listeners report a positive experience taking the survey. They seem to enjoy the process. The results from each test are aired on Saturdays on QM/FM, where we count down each week's top 20 most popular songs. Listeners truly get input into the music on our station, directly a result of using this software."

- Neil Gallagher, Program Director

"We really like the Media Score product and are very happy with the service we are getting at The Beat 104.3, Majic 95.5, and Mix 94.7."

- John Hiatt, SVP/Market Manager Infinity Radio of Austin

"I love the program! I have nothing but compliments regarding how it runs, how I can manipulate it, and how I can tailor it and monitor it whenever and however I want. Thanks!"

- Andy Ross, Program Director

"Media Score has become an excellent programming tool for us. In the 3 months we've been using Media Score, it has provided insight and information on which to build our decisions for our weekly music selection. We also make use of the strategic questions to garner insight on programming and promotional issues each week. It's like a compass, keeping us on track as we navigate through ever-evolving music tastes, and also like a stethoscope, allowing us to constantly monitor the pulse of the station as perceived by our target audience."

- Terry Williams, Program Director

"I guess I'd have to say that besides the overall ease of use, the number one feature I love is that you can change your format 'screener' montage with the click of a button. It's absolutely invaluable as a tool in making sure we're getting the right people on our panel. We were using a different online testing service before Media Score: since switching, we have received really positive feedback from our users who think the 'new' service is way easier to understand and use - and operates at a faster pace. In some cases they say they complete the new surveys in half the time."

- Andrew Long, Program Director


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